AUSTRALIAN Resources and Energy Group AREEA has proudly launched a new campaign raising awareness of the industry’s contribution to the national wellbeing and calling on political and community stakeholders to ‘work with us’ on key issues.
Running on Sky News from today until the end of February, the first phase of AREEA’s ‘Work with Us’ campaign focuses on the sector’s role in the “future of work”, including through the creation of thousands of Science, Technology, Engineering and Mathematics (STEM) based jobs.
Throughout 2020, the campaign will also explore how the industry supports regional communities, funds vital community infrastructure and is playing a key role in the development of renewables and low-emissions technologies.
“AREEA’s ‘Work with Us’ campaign aims to raise awareness of the importance of the resources and energy industry to Australia’s wellbeing,” AREEA Chief Executive Steve Knott said.
“Resources and energy employers are training and preparing thousands of Australians for the future of work. The Reserve Bank has estimated in the past that the ‘resource economy’ supports more than 1 million jobs through flow-on effects.
“There are more than 200 prospective new mining and gas projects in Australia’s investment pipeline. Our modelling shows they could create around 25,000 direct new jobs in the sector by 2025.
“With all this at stake, and with the industry under attack by increasingly sophisticated activists, we are simply asking Australia’s policymakers to ‘work with us’.
“There are big conversations to be had about a number of policy issues. This includes industry development, industrial relations, taxation and energy policy. Resources and energy employers must be at the table when those important policy conversations are had.”
Watch the first campaign advert via areea.com.au/workwithus.
By using the #ProudResourceEmployer and #WorkWithUs hashtags, you can help spread the message of the campaign and the positive contribution of our industry.
MEDIA CONTACT: Brad Thompson 0409 781 580
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